The mission of the fashion design and merchandising department is to provide students with an environment in which they can develop and nurture creativity, gain aesthetic, intellectual, and professional competence in both the knowledge and skills of the fashion field and cultivate a humanistic and ethical understanding of fashion as a business and as an art form.

The fashion merchandising program appeals to the student who enjoys the business side of the fashion industry. As well as courses in retail buying, visual display, and other merchandising courses, students take coursework in business administration, economics, and art. Highlights of the program include:

  • Online courses such as Retail Social Media and Branding where students gain real world experience.
  • Retail Buying course that gives students an opportunity to work at Style Max, a women’s apparel trade show at the Chicago Merchandise Mart.
  • International Brand Sourcing and Product Development, which examine the product development process.
  • The understanding of principles and elements of design as they relate to home fashion and interior styling.
  • Retail Promotion and Visual Merchandising that offers students hands-on experience in merchandising windows at the university and at local retailers. As well as visual retailing software in the industry to create 3D planograms

Fashion merchandising students often minor in business or communications.

Fashion Merchandising Minor

Fashion merchandising minors complete two fashion core courses and two merchandising courses, plus two designated business administration courses and one economics course. 

At Dominican, we pride ourselves on graduating well-rounded individuals. Our students are encouraged to tailor their studies to their interests. For many, that means choosing a minor that complements their major work. Following are some options to consider:

  • Art
  • Foreign Language
  • Theatre Arts
  • Business 
  • Communications: Journalism or Corporate Communication
Career Opportunities

Dominican fashion graduates can pursue an array of careers in the fashion and retail industries and with leading museums. Possible fashion career positions range from developing and manufacturing specific fashion items to promotion, publicity or sales at either the wholesale or retail levels.

Careers in the fashion merchandising field include:

  • Sales manager
  • Market researcher
  • Division, regional or national manager
  • Merchandiser
  • Retail buyer
  • Personal shopper
  • Stylist
  • Merchandise manager
  • Fashion show coordinator
  • Visual display merchandiser
  • Retail human resources manager
  • Boutique owner
  • Social media content coordinator
For more information, please contact:

Jose Blanco
Department Chair
Fashion Design & Merchandising

Melissa Carr
Discipline Director
Fashion Merchandising

More to Explore